March 19, 2021 3 min read
To our global community,
The last few weeks have been full of deep personal reflection. It's hard to believe it's been twelve months since COVID-19 was declared a global pandemic and a State of Emergency was issued here in the U.S. as well as around the rest of the world - changing our lives, in many regards, forever.
I really hope you and your loved ones are staying healthy. This unprecedented pandemic has affected us in ways most of us have certainly never experienced before.
As sales vanished overnight last March, we made the decision to keep our doors open and our business ready for a post-pandemic return to normalcy. We're proud of our efforts and glad we were able to keep our team members in the U.S. and Europe employed. Most importantly, we're relieved we managed to serve you without interruptions all year, continuing to make your life a bit more elegant and beautiful amidst the less than ideal circumstances.
On behalf of the entire Cobbler Union family, I want to thank you for the tremendous support you provided us during the most challenging year of our soon-to-be celebrated seven-year history. This time last year we asked you (read here) to help us keep our wheels turning. And, you did just that - not just for a month or two, but for a full year.
I'm extremely optimistic about the future. I expect 2021 to be a year for personal reinvention and reconnection with loved ones, work, and life in general. However, there are still some great challenges ahead as the world slowly and safely reopens over the next few months.
After a full year of massive promotions and discounts, turning the corner in good financial health will be critical to resume normal operations. I know I can count on you to continue to support us through this "reopening" phase.
Today, we're relaunching the Honorary Investor Program - a unique loyalty program we created at the onset of the pandemic. Honorary Investors who joined the program a year ago were the backbone of everything we accomplished over the past twelve months. We wouldn't be here without them.
As an Honorary Investor, you will enjoy lifetime discounts and benefits while helping us rebuild our inventory and continue to strengthen our company as we prepare for a post COVID-19 world.
Simply, purchase something from our collection. As an Honorary Investor, you will not only help us keep Cobbler Union running, but also QUALIFY FOR SPECIAL DISCOUNTS- today and for life.
Enjoy 10% OFF SITE WIDE (discount not valid on gift cards nor sale items) by using code: HONORARY10. This offer is valid through May 31st, 2021. During this time,every purchase you make will be added to calculate your uniqueLIFETIME DISCOUNT as follows:
Cumulative Purchase Amount |
Lifetime Discount |
$100 to $249 |
5% |
$250 to $499 |
10% |
$500 to $749 |
15% |
$750 to $999 |
20% |
$1,000 + |
25% |
Important Note: Your lifetime discount will be calculated by adding all of your cumulative purchases (after discount is taken) made between today and May 31st, 2021. Your lifetime discount will be activated on June 1st. Your lifetime discount cannot be combined with other future promotions. Other terms & conditions apply.
Yes! We know that awarding lifetime discounts to customers is unprecedented. However, so is the support we've received from our community. Above all, we believe in life-long relationships and are proud to reward Honorary Investors for life.
Happy shopping and I look forward to welcoming you as an Honorary Investor.
Daniel Porcelli
Co-Founder & CEO
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